Echo to launch new Marvel label with less emphasis on continuity

Winderbaum likens it to how the Spotlight label is used in Marvel comics, where you “don’t have to read Avengers or Fantastic Four to enjoy Ghost Rider Spotlight comics.” He says viewers won’t need to have seen other Marvel shows to understand Echo, which seems… like this could be a shocking reversal of the whole gimmick of the MCU. Part of the reason it’s surprising, as you may have noticed above when we called Echo a Hawkeye spinoff, is that this new series is deeply indebted to what’s already been released, you know, just like every other MCU. thing. Obviously you don’t have to have seen Hawkeye to understand Echo, although Hawkeye is where Cox’s character is introduced and there’s a big reveal about his relationship with D’ Kingpin Onofrio, and much of this series is dedicated to dealing with her. grieving after his father’s death (at the hands of Hawkeye himself, in his Ronin persona). But none of this is relevant? Even though it seems relevant in the trailer? Seriously, what the hell is Marvel talking about here?